Digital Tools Project Manager — Marketing

Location ParisÎle-de-FranceFrance
Type Other
Seniority Mid-Level
Posted Mar 16, 2026
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Van Cleef & Arpels — Paris: Digital Tools Project Manager (Marketing) to lead implementation of marketing platforms and drive cross‑functional delivery.

Overview

Van Cleef & Arpels is a Parisian haute joaillerie maison renowned for craftsmanship, poetic design and high-touch client service. As part of the luxury sector and integrated within an international luxury group, the brand combines atelier tradition with modern retail and digital initiatives aimed at discerning global clientele.

Role & Responsibilities

  • Define and manage the roadmap for digital marketing tools and platforms serving global marketing teams.
  • Translate marketing requirements into functional specifications, user stories and implementation plans.
  • Coordinate cross-functional stakeholders including marketing, CRM, e‑commerce, IT and external vendors to deliver projects on time and on budget.
  • Supervise development cycles, sprint planning and acceptance testing; ensure high quality delivery and user adoption.
  • Manage vendor relationships, contracts and performance for third‑party tools and integrations.
  • Implement change management, create training materials and deliver end‑user training to marketing teams.
  • Monitor platform performance, usage metrics and ROI; propose optimizations to improve efficiency and data flows.
  • Ensure projects comply with data protection, brand guidelines and luxury retail operational constraints.

Qualifications

  • Proven ability to write clear functional specifications, user stories and acceptance criteria.
  • Strong stakeholder management and communication skills across technical and non‑technical teams.
  • Experience coordinating agencies and third‑party vendors, including contract and deliverable oversight.
  • Demonstrable experience in digital project governance, testing and rollout planning for marketing tools.
  • Comfort with quantitative monitoring of platform performance and translating analytics into business decisions.

Skills

Project management Agile / Scrum methodology Requirements specification and user story writing Stakeholder management Vendor and contract management UAT / test coordination Change management and end‑user training JIRA Confluence Google Analytics Salesforce Adobe Creative Suite Basic HTML/CSS understanding

Experience

Typically 3–5 years of hands‑on experience managing digital tool implementations or marketing technology projects, preferably within luxury goods, fashion, retail or an agency servicing premium brands.

Education

Bachelor’s degree in marketing, digital communications, information systems or equivalent professional experience.

Culture

The house values meticulous craftsmanship, discretion and a client‑centric mindset while pursuing selective digital innovation to enhance the customer experience. Teams operate in a collegial, detail‑oriented environment where cross‑disciplinary collaboration between creative, retail and technical functions is encouraged.