CRM Coordinator (Intern) — France & Monaco

Seniority Intern

Posted Mar 16, 2026

Van Cleef & Arpels — CRM Coordinator Intern (France & Monaco) in Paris. Assist CRM campaign execution, segmentation and reporting for the Maison.

Overview

Van Cleef & Arpels is a distinguished Maison of haute joaillerie known for artisanal craftsmanship, refined aesthetics and discreet luxury. The brand combines heritage savoir‑faire with contemporary creativity and serves an international clientele through boutiques and selective retail channels.

Role & Responsibilities

Support the end‑to‑end execution of CRM campaigns for France and Monaco, including email, SMS and client communications.
Build and maintain targeted audiences and segmentation rules in the CRM database; ensure data quality and suppression management.
Prepare campaign briefs, creative assets and deployment calendars in coordination with creative, digital and boutique teams.
Monitor live campaigns and perform QA checks on content, links, and personalization tokens prior to send.
Produce regular performance reports and post‑campaign analysis (open, CTR, conversion, revenue attribution) to inform optimisation.
Run A/B tests, track outcomes and document learnings to improve subject lines, send times and content relevance.
Manage boutique requests and localisations for Monaco and French boutiques; ensure compliance with brand guidelines and local regulations.
Contribute to CRM projects and process improvements, including hygiene tasks, client lifecycle mapping and automation initiatives.

Qualifications

Currently enrolled in a Bachelor’s or Master’s programme in Marketing, Business, Data Analytics or a related discipline.
Fluent French (professional level) and good command of English, both written and spoken.
Strong analytical aptitude with meticulous attention to detail and high standards for data quality.
Excellent organisational skills, ability to prioritise multiple deadlines and work cross‑functionally.
Genuine interest in luxury retail, client experience and high jewellery.

Skills

Email marketing campaign execution Segmentation and audience management CRM database maintenance and data hygiene Campaign performance reporting and KPI analysis Advanced Microsoft Excel Project coordination with retail and digital teams

Experience

Internship level — no prior professional experience required; previous internships in CRM, digital marketing or retail CRM are an advantage.

Education

Enrolled in a Bachelor’s or Master’s degree in Marketing, Business, Data Analytics or equivalent.

Culture

Van Cleef & Arpels blends time‑honoured craftsmanship with refined creativity; the Maison values precision, discretion and a client‑centric approach. The workplace favours close collaboration between atelier, boutique and corporate teams and offers exposure to international luxury practices.