Marketing and Media Analytics Manager
Tiffany & Co. seeks a Marketing and Media Analytics Manager in New York to lead analytics, dashboards and media measurement for global campaigns.
Overview
Tiffany & Co. is an internationally recognized luxury jeweller known for craftsmanship, design and premium client experiences. As part of the LVMH group, the maison operates within a network of luxury maisons that emphasize creative excellence, global retail and digital sophistication. The workplace culture blends heritage-driven quality with cross-functional collaboration and a focus on data-informed commercial decisions.
Role & Responsibilities
- Lead the development, maintenance and governance of marketing and media data assets, ensuring accuracy, consistency and integrity across sources (marketing tracker, CRM, web analytics, ad platforms and internal dashboards).
- Design and operate advanced analytic models and methodologies (attribution, customer lifetime value, predictive analytics, MMM, segmentation) to quantify channel performance and inform investment decisions.
- Create, maintain and present executive-grade dashboards and reports that track campaign KPIs, media spend by market/collection and ROI for senior leadership and regional teams.
- Analyze campaign and audience performance, identify trends and anomalies, and translate findings into clear, actionable recommendations for marketing, product and commercial stakeholders.
- Define and implement an analytics strategy in partnership with marketing leadership; identify optimization opportunities across channels and contribute to campaign planning and measurement frameworks.
- Collaborate with IT, data engineering and cross-functional partners (including Tiffany & LVMH teams) to ensure robust data infrastructure and streamlined data flows.
- Communicate complex analytical results to non-technical stakeholders through storytelling, presentations and ad-hoc reports; influence decision-making on media allocation and strategy.
Qualifications
- Bachelor’s degree in a quantitative discipline (Marketing, Business, Statistics, Economics, Computer Science) required.
- Minimum of 8 years’ progressive experience in marketing or media analytics with responsibility for campaign measurement and reporting.
- Demonstrated experience designing and implementing advanced modeling approaches (attribution, LTV, MMM, predictive analytics) and measuring channel ROI.
- Proven ability to synthesize complex data into strategic recommendations and present to senior leadership.
- Experience working with global marketing teams, managing media budgets and adapting measurement approaches across markets; luxury brand experience preferred.
Skills
Experience
At least 8 years of experience in marketing and media analytics, including hands-on work with digital channel measurement, budget analysis and advanced modeling. Prior exposure to global brand environments, luxury retail or agency-side media analytics and managing cross-market reporting is preferred.
Education
Bachelor’s degree in a quantitative field (e.g., Marketing, Business, Statistics, Economics, Computer Science).
Culture
Tiffany & Co. combines the historic savoir-faire of a heritage jeweller with the resources of the LVMH group, fostering a culture that values design excellence, client service and cross-disciplinary collaboration. Teams operate with high standards, global ambition and a focus on marrying creativity with rigorous, data-driven commercial thinking.