CRM & Client Insights Manager
Join Tiffany & Co. in Singapore as a CRM & Client Insights Manager, part of the prestigious LVMH group, to lead client analytics and CRM strategies in the South Asia Pacific region.
Overview
Tiffany & Co., a name synonymous with beauty, romance, and the iconic Blue Box, is a symbol of excellence in the luxury sector. As part of the LVMH group, Tiffany & Co. offers unparalleled opportunities within the world's largest luxury conglomerate, known for its commitment to innovation and excellence across its prestigious brands.
Role & Responsibilities
- Lead client analytics and define behavioral insights, acquisition, and retention strategies based on global and local needs.
- Champion the adaptation and roll-out of new/existing tools, data, training, and programs across retail stores and remote selling.
- Provide strategic insights and support to enhance in-store actions and clienteling routines.
- Establish dashboards and drive consistent reporting for client and CRM business intelligence.
- Collaborate with the Retail Excellence team to create synergies focused on retail centricity.
- Provide reporting and analysis to understand client buying behavior by profile, segment, or product line.
- Coordinate projects to support local specificities and events, ensuring data hygiene through collation and cleaning.
- Support the full lifecycle of sales and marketing outreach initiatives across the marketing mix.
- Execute the global CRM strategy, including segmentation logic, audience frameworks, and omnichannel personalization.
- Plan and coordinate global campaigns for email, SMS, and push notifications.
- Develop relevant regional/local 1:1 and 1:M campaigns.
- Supervise CRM training presentations and deliver training to retail/trade teams.
- Coordinate regional communication and attend global team conference calls as required.
Qualifications
- 5-7 years of related retail CRM and omni-channel experience
- Project management skills and experience in CRM/relevant system functionality development projects
- Experience in developing long-term strategic plans while managing short-term sales and budget targets
- Strong analytical skills
- Expertise in Salesforce, Power BI, Excel, and SQL
- Knowledge of data privacy regulations
- Strong business judgment and analytical thinking
- Experience forming strong cross-functional relationships in a global matrix organization
- Flexibility for collaboration across different time zones
- Strong communication skills
Skills
Experience
Minimum 5 years of related retail CRM and omni-channel experience, preferably within the luxury retail environment.
Benefits
As part of the LVMH group, employees benefit from a dynamic and supportive work environment, opportunities for career advancement, and the prestige of working with a globally recognized luxury brand.
Culture
Tiffany & Co. fosters a culture of excellence, innovation, and collaboration. As part of the LVMH family, the company values creativity and a commitment to quality, providing a supportive environment where employees can thrive and contribute to the brand's legacy of luxury and elegance.