Assistant Store Manager

Overview

Swatch is a globally recognized watch brand within the Swatch Group, the world’s leading manufacturer of finished watches. The brand sits alongside 15 other maisons across a broad spectrum of price points and disciplines, combining art, design, fashion and technology to produce accessible, design-driven timepieces. As part of the Swatch Group, Swatch benefits from extensive technical know-how in movements, components and retail distribution.

Role & Responsibilities

• Support the Store Manager in all daily boutique operations, including opening/closing procedures and cash handling.
• Coach, develop and motivate the boutique team to deliver exceptional client service and achieve sales targets.
• Drive sales through active client engagement, upselling and personalised customer follow-up.
• Ensure showroom visual merchandising and product presentation adhere to brand standards and promotional calendars.
• Manage inventory control, stock replenishment, receiving, transfers and loss-prevention protocols.
• Prepare staff schedules, assist with payroll inputs and ensure labour efficiency against budgeted targets.
• Collaborate with district leadership on local marketing initiatives, events and clienteling activities.
• Analyse sales performance metrics and implement corrective actions to maximise KPIs.

Qualifications

• Minimum 2 years of supervisory or assistant management experience in retail; luxury or watch/jewellery experience preferred.
• Proven track record of meeting or exceeding sales targets in a retail environment.
• Demonstrable leadership skills with experience coaching and developing sales teams.
• Strong organisational skills with attention to visual standards and stock control.
• Excellent communication and interpersonal skills; polished client-facing demeanour.
• Eligibility to work in the United States.

Skills

Experience

At least 2 years of supervisory experience in retail, preferably within luxury goods, watches or jewellery; experience achieving sales targets and managing boutique operations is expected.

Education

High school diploma or equivalent required; college coursework or a degree in business, retail management or a related field preferred.

Culture

Swatch’s culture blends creativity, design-led thinking and technological curiosity with the commercial discipline of retail. The brand fosters a fast-paced, client-centric environment where visual expression and operational excellence are both valued.