PR & Events Manager

Overview

Richemont is a leading international luxury goods group encompassing several high-end maisons across jewellery, watches, fashion and accessories. The group is known for stewarding heritage brands with an emphasis on craftsmanship, long-term brand value and selective distribution. As an employer it offers an international, brand-driven environment where creative excellence and commercial rigour coexist across specialised maison teams.

Role & Responsibilities

• Define and execute PR and events strategy for the assigned market (Benelux/Netherlands), aligned with maison positioning and global communications priorities.
• Plan, produce and deliver high-profile events including product launches, VIP client experiences, store openings and press previews, ensuring exceptional guest experience and brand consistency.
• Build and maintain strong, proactive relationships with national and trade media, influencers and strategic partners; prepare press materials and manage media outreach.
• Manage external agencies and suppliers (PR agencies, event production, AV, catering), ensuring creative quality, contractual compliance and on-budget delivery.
• Own event budgets and negotiate vendor contracts to optimise spend while preserving luxury standards.
• Coordinate cross-functional stakeholders — retail, marketing, product, legal and global communications — to ensure seamless execution and accurate brand messaging.
• Measure and report PR and event performance using qualitative and quantitative KPIs; provide post-event reporting and media coverage analysis.
• Act as a brand ambassador in-market, ensuring adherence to maison creative guidelines and elevating local visibility.

Qualifications

• Bachelor's degree in Communications, Public Relations, Marketing or a related discipline (or equivalent professional experience).
• Minimum 4 years of progressive PR and events experience, preferably within the luxury, fashion, watch or jewellery sectors.
• Proven track record of delivering high-impact events and managing media relations in a high-end retail or brand environment.
• Strong project and budget management skills with experience managing agencies and third-party suppliers.
• Excellent written and verbal communication skills and polished presentation manner suitable for VIP and press-facing situations.
• Comfortable working across multiple stakeholders in matrix organisations and able to prioritise competing demands.

Skills

Experience

At least 4 years of hands-on PR and events experience, ideally within the luxury goods, fashion, watch or jewellery industries, including responsibility for end-to-end event delivery, agency oversight and media relations in-market.

Education

Bachelor's degree in Communications, Public Relations, Marketing or related field (or equivalent professional experience).

Culture

Richemont cultivates a heritage-led, craftsmanship-focused culture where brand custodianship and creativity are balanced with commercial discipline. The work environment is international and collaborative, with maison teams operating with entrepreneurial autonomy while benefiting from group-level resources and governance.