Media Specialist
Join Rado in Miami as a Media Specialist. Develop media strategies and enhance brand visibility for a leading luxury watch brand under The Swatch Group.
Overview
Rado, a distinguished brand under The Swatch Group, is renowned for its innovative design and pioneering use of materials in the luxury watchmaking industry. As part of The Swatch Group, the world's largest watchmaking group, Rado benefits from a rich heritage of craftsmanship and a commitment to excellence, offering employees a dynamic and inspiring environment to develop their careers.
Role & Responsibilities
- Develop and implement media strategies to enhance brand visibility.
- Coordinate with marketing teams to align media plans with overall brand strategy.
- Manage relationships with media outlets and negotiate media buys.
- Analyze media performance and generate reports to inform future strategies.
- Stay updated on industry trends and competitive media activities.
Qualifications
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in media planning and buying within the luxury sector.
- Strong analytical skills and proficiency in media analytics tools.
Skills
Experience
A minimum of 3 years of experience in media planning and buying, preferably within the luxury fashion or watchmaking industry.
Education
Bachelor's degree in Marketing, Communications, or a related field.
Benefits
Comprehensive benefits package including health insurance, retirement plans, and employee discounts on luxury products.
Culture
Rado fosters a culture of innovation and creativity, encouraging employees to push the boundaries of design and technology. The company values diversity and collaboration, providing a supportive environment where ideas can flourish.