Marketing Executive

Location ShanghaiShanghaiChina
Type Full-Time
Seniority Mid-Level
Posted Nov 28, 2025
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Join Parfums Christian Dior in Shanghai as a Marketing Executive. Drive brand growth through strategic marketing initiatives in the luxury fragrance sector.

Overview

Parfums Christian Dior, a prestigious brand under the renowned LVMH conglomerate, is a leader in the luxury perfumes and cosmetics industry. Known for its innovation and elegance, the brand offers a dynamic work environment where creativity and strategic thinking are highly valued.

Role & Responsibilities

  • Manage product category portfolio to achieve business targets through consumer activation, product news, and integrated marketing support.
  • Enhance brand image through disciplined and creative communication strategies.
  • Conduct market trend and competition analysis, including monitoring competitors' activities and analyzing competitive offerings.
  • Understand consumer needs and expectations, including those of Dior users and potential consumers.
  • Manage product forecasts and cosmetic portfolio with accuracy, ensuring timely delivery of product information.
  • Develop and implement localized launch plans based on international marketing strategies.
  • Collaborate with cross-functional teams to maximize the impact of product launches through storytelling, advertising, and merchandising.
  • Work with media and PR teams to develop impactful social campaigns and advertising materials.
  • Coordinate with visual merchandising and e-commerce teams to ensure effective implementation of campaigns.
  • Collaborate with BI and CRM teams on market insights and consumer recruitment campaigns.
  • Lead event design and consumer engagement initiatives based on product concepts and budget guidelines.
  • Work with training teams to ensure consistent storytelling in all training sessions.

Qualifications

  • University graduate or higher

Skills

Creativity and strategic agility Strong project management skills Analytical thinking and business acumen Innovation management Excellent communication and coordination skills Proficiency in retail channels and data analysis Fluency in Mandarin and English, both written and oral Proficiency in Microsoft Excel and PowerPoint

Experience

Minimum of 3 years of related marketing experience.

Education

University graduate or above

Benefits

Competitive benefits package including opportunities for professional growth within a leading luxury brand.

Culture

Parfums Christian Dior fosters a culture of innovation, creativity, and excellence. Employees are encouraged to think strategically and work collaboratively in a fast-paced and dynamic environment. The brand values integrity, trust, and a drive for results, offering a supportive atmosphere for professional development.