Performance Marketing Internship

Location MilanLombardyItaly
Type Internship
Seniority Intern
Posted Mar 19, 2026
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OTB Group — Diesel, Milan: Performance Marketing Internship supporting global paid campaigns across Google, Meta and Microsoft Advertising.

Overview

Diesel is a globally recognised premium casual-wear brand within the OTB Group, known for its disruptive creative identity and leadership in denim and lifestyle apparel. As part of OTB Group, Diesel operates with an entrepreneurial, design-led ethos and a strong international footprint, combining commercial ambition with a culture that values creativity, experimentation and cross-disciplinary collaboration.

Role & Responsibilities

  • Support the design, implementation and ongoing optimisation of paid media campaigns across Google Ads, Meta and Microsoft Advertising at a global scale.
  • Monitor campaign KPIs and produce in-depth performance reports to inform decision-making.
  • Collaborate with SEO, CRM, Media, Analytics and Content teams to integrate paid activities into omnichannel strategies.
  • Support execution and analysis of A/B tests to refine targeting, creatives and conversion pathways.

Qualifications

  • Degree in Digital Marketing or a related discipline; educational background in fashion, luxury or e‑commerce is highly valued.
  • Previous internship or professional experience in agencies or structured companies managing multi‑platform paid campaigns is a plus.
  • Proficiency with the Office Package; working knowledge of Google Ads and other digital advertising platforms is advantageous.
  • Strong analytical mindset with meticulous attention to detail and the ability to work with large datasets.
  • Fluent English and native or advanced Italian.

Skills

Google Ads Meta Microsoft Advertising Office Package A/B testing KPI monitoring Paid campaign optimisation Data analysis Omnichannel collaboration

Experience

Entry-level: academic training in digital marketing with prior internships or coursework in paid media. Previous agency or in‑house experience managing multi‑platform paid campaigns is considered an advantage.

Education

Degree in Digital Marketing or a related field.

Culture

Diesel and the broader OTB Group foster a creative, fast-paced environment that prizes individuality and experimentation. Teams operate cross-functionally, blending commercial rigor with design-led thinking, and the Milan hub is known for its international, collaborative atmosphere.