Brand Creation Director

Seniority Director
Posted Mar 10, 2026

Join Officine Panerai in Milan as a Brand Creation Director, leading innovative strategies in luxury watchmaking.

Overview

Officine Panerai, a prestigious name in luxury watchmaking, is renowned for its Italian craftsmanship and Swiss precision. As part of the Richemont Group, Panerai combines a rich heritage with innovative design, offering a unique work environment that values creativity and excellence.

Role & Responsibilities

  • Lead the brand creation and development strategies to enhance market presence.
  • Collaborate with cross-functional teams to ensure brand consistency and innovation.
  • Oversee the design and execution of marketing campaigns.
  • Analyze market trends to identify opportunities for brand growth.
  • Manage and mentor a team of creative professionals.

Qualifications

  • Proven experience in brand management or creative direction within the luxury sector.
  • Strong leadership and team management skills.
  • Excellent communication and presentation abilities.
  • Ability to analyze market trends and consumer behavior.
  • Proficiency in strategic planning and execution.

Experience

Extensive experience in brand management or creative direction, preferably in the luxury industry.

Education

Bachelor's degree in Marketing, Business, or a related field. Advanced degree preferred.

Culture

Officine Panerai fosters a culture of innovation and precision, where creativity meets technical expertise. Employees are encouraged to push boundaries while maintaining the brand's storied heritage.