Consumer Insights and Interactive Marketing Intern

Location ShanghaiShanghaiChina
Type Full-Time
Seniority Intern
Posted Feb 18, 2026
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Join Moët Hennessy in Shanghai as a Consumer Insights and Interactive Marketing Intern. Gain experience in data analysis and digital marketing within the luxury wine and spirits industry.

Overview

Moët Hennessy, a distinguished member of the LVMH Group, is renowned for its exceptional portfolio of luxury wines and spirits. As a leader in the industry, the company offers a dynamic and enriching environment for aspiring professionals seeking to immerse themselves in the world of luxury beverages.

Role & Responsibilities

  • Support data management and analysis, utilizing internal data resources such as CDP Data on Shopper/Campaign Performance, IWSR, and Nielsen E-commerce Data.
  • Leverage public data resources including custom data, financial reports, and statistics from the National Bureau of Statistics.
  • Utilize syndicated resources from consulting and research firms like Bain, McKinsey, Kantar, and Nielsen.
  • Assist in reporting and analysis for market intelligence projects, including the China Monthly Update and IWSR Annual Report.
  • Conduct desk research on macroenvironment, industry trends, consumer behavior, and competitor analysis.
  • Contribute to digital marketing and CRM projects by observing market trends and consumer journeys.
  • Support internal platform management and data sourcing for MH Inspire.
  • Provide administrative support including meeting coordination, finance processes, and documentation for compliance.

Skills

Proactive team player with strong communication skills. Logical thinking and proficiency in Microsoft Excel. Fluency in spoken and written English.

Experience

Previous experience in digital marketing, CRM, or data analysis is preferred.

Benefits

The internship offers the opportunity to gain hands-on experience in the luxury wine and spirits industry, with exposure to market intelligence and digital marketing strategies.

Culture

Moët Hennessy fosters a collaborative and innovative workplace culture, encouraging creativity and professional growth within the luxury sector. The company values diversity and inclusivity, providing a supportive environment for interns to develop their skills and knowledge.