Brand Manager

Location SeoulSeoulSouth Korea
Type Full-Time
Seniority Mid-Level
Posted Feb 24, 2026
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Join Moët Hennessy in Seoul as a Brand Manager. Drive local marketing strategies for luxury wines and spirits within the LVMH Group. Apply now for this full-time opportunity in South Korea.

Overview

Moët Hennessy, a distinguished entity within the esteemed LVMH Group, is a leader in the luxury wines, champagnes, and spirits sector. As part of this prestigious conglomerate, Moët Hennessy offers unparalleled career development opportunities across its five global regions and within the broader LVMH Group. The company fosters a passionate and diverse workforce, committed to exploring the rich heritage of its Maisons while shaping the future. Moët Hennessy is dedicated to sustainability through its 'Living Soils Living Together' program, emphasizing soil regeneration, climate impact reduction, and community empowerment.

Role & Responsibilities

  • Translate global brand strategy and positioning into local brand strategy, aligning with Maisons guidelines.
  • Develop and propose product pipelines and long-term brand building programs.
  • Create annual marketing plans with clear objectives and strategies for specific brands and trade channels.
  • Analyze market trends and activation results to drive growth.
  • Collaborate with local Sales Team to interpret sales forecasts and drive value across the North Asia Cluster.
  • Monitor brand performance through field visits and consumer intelligence research.
  • Oversee the execution of marketing activations, events, and product launches.
  • Manage external agencies for program implementation and act as a Brand Guardian at consumer events.
  • Leverage digital platforms and build relationships with press and key opinion leaders.
  • Manage and track the advertising and promotion budget, prioritizing spending against brand priorities.
  • Collaborate across departments and leverage team expertise to navigate the Market/Maison/North Asia Cluster matrix.

Qualifications

  • 3-5 years of marketing experience, preferably in luxury consumer goods or FMCG.
  • Proven track record in executing marketing campaigns and launching new products.
  • Strong commercial acumen and understanding of consumer business objectives.
  • Excellent communication, interpersonal, and presentation skills.
  • Creative and analytical thinking with strong digital proficiency.
  • Fluent in local language and English; proficiency in other languages is preferred.
  • Detail-oriented, motivated, and team-oriented with high professional ethos.
  • Experience in managing budgets and financial indicators.

Skills

Brand management expertise Communication and interpersonal skills Analytical and creative thinking Project management Financial acumen

Experience

Minimum of 3 years in marketing, preferably within the luxury consumer goods or FMCG industry, with a proven track record in executing successful marketing campaigns and product launches.

Benefits

Moët Hennessy offers a dynamic work environment with opportunities for career advancement within the LVMH Group, a commitment to sustainability, and a culture that values diversity and inclusion.

Culture

Moët Hennessy cultivates a culture of sharing, elegance, epicureanism, integrity, and a spirit of conquest. The company is committed to sustainability and responsible practices, fostering an environment where creativity and innovation thrive.