International PR Manager

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Location MeyrinGenevaSwitzerland
Type Full-time
Seniority Manager
Posted Jan 30, 2026

Join Louis Vuitton in Meyrin, Switzerland, as an International PR Manager. Lead global press strategies for Gérald Genta and Daniel Roth.

Overview

Louis Vuitton, a distinguished entity within the LVMH conglomerate, is renowned for its unparalleled craftsmanship and innovation in the luxury fashion industry. The brand is currently spearheading the revitalization of the iconic Gérald Genta and Daniel Roth watchmaking houses, supported by La Fabrique du Temps Louis Vuitton in Geneva.

Role & Responsibilities

  • Develop and implement international press and influence strategies for Gérald Genta and Daniel Roth.
  • Manage relationships with journalists, key opinion leaders, and international media in the watchmaking, luxury, and lifestyle sectors.
  • Draft and distribute press materials, including releases, dossiers, product sheets, and Q&A documents.
  • Handle media requests such as interviews, product loans, shoots, and approvals.
  • Oversee influencer activations, including profile selection, briefings, and content monitoring.
  • Track press coverage and analyze performance metrics, including reporting and KPIs.
  • Organize international press events and product launches, managing invitations, press lists, logistics, content, and vendor coordination.
  • Provide post-event reporting.
  • Collaborate with marketing, digital, and commercial teams.
  • Coordinate with international PR agencies.
  • Manage the press department's budget.
  • Conduct active media monitoring and trend analysis in watchmaking, luxury, and influence.

Qualifications

  • Affinity with watchmaking is essential.
  • Minimum of 5 years of experience in luxury press and influence relations.

Skills

Proficiency in Microsoft Office Suite. Proven ability to take initiative, prioritize tasks, work autonomously, and anticipate needs. Agility, autonomy, meticulousness, organizational skills, and attention to detail in daily activities. Strong interpersonal skills and team spirit. Fluency in English and French. Willingness to travel internationally.

Experience

A minimum of 5 years in press and influence relations within the luxury or watchmaking sectors is required.

Benefits

The role offers opportunities for professional growth within a dynamic and expanding environment, with exposure to international markets and luxury brand operations.

Culture

The company fosters an entrepreneurial and agile work environment, emphasizing operational excellence and high standards in execution. It values transparency and provides continuous support throughout the recruitment process.