Trade Marketing Intern

Location ShanghaiShanghaiChina
Type Internship
Seniority Intern
Posted Jan 12, 2026
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Join Kering Eyewear in Shanghai as a Trade Marketing Intern, contributing to high-impact projects in the luxury eyewear sector.

Overview

Kering Eyewear, a subsidiary of the renowned Kering Group, stands as a global leader in the luxury and high-end eyewear sector, specializing in frames and sunglasses. The company is distinguished by its unique portfolio of powerful brands, offering a diverse range of products that cater to both luxury and sport & lifestyle markets. Kering Eyewear is committed to innovation and excellence, empowering its brands to transcend boundaries and achieve their artistic and financial potential sustainably.

Role & Responsibilities

  • Manage the Trade Marketing Tools Tracker, including demand planning for POP/GWP/incentives, project tracking, vendor management, and Cartier door approvals.
  • Follow up on various projects such as VM projects, CRM events, trunk shows, 360° projects, and DRC/pop-up initiatives.
  • Produce regular reports and calendars, including monthly visibility reports, trade marketing calendars, and weekly POP order reports.
  • Translate guidelines for VM, Go-To-Market, brand, and special projects.
  • Support the development of new tools, including new POP materials, GWPs, and packaging.

Qualifications

  • Relevant internship experience in fashion or cosmetics is advantageous.
  • Proficiency in English is required.

Skills

Strong organizational and project management skills. Ability to produce detailed reports and manage calendars. Proficiency in translating and developing marketing guidelines. Capability to support new tool development in marketing.

Experience

Prior internship experience in the fashion or cosmetics industry is considered a plus.

Benefits

Interns will gain invaluable experience in the luxury eyewear industry, working closely with a leading global brand and contributing to high-impact projects.

Culture

Kering Eyewear fosters a culture of innovation and creativity, encouraging employees to push boundaries and explore new possibilities. The company values sustainability and artistic expression, providing a dynamic and inclusive workplace where ideas can flourish.