Paid Social Associate
Join Kate Spade in New York as a Paid Social Associate. Drive growth and innovation in a dynamic, inclusive environment. Competitive salary and comprehensive benefits offered.
Overview
Kate Spade New York, a vibrant and optimistic global lifestyle brand, is renowned for its colorful and bold designs across handbags, ready-to-wear, jewelry, footwear, and home décor. As part of the Tapestry portfolio, Kate Spade benefits from the resources and innovative spirit of a global house of brands committed to inclusivity and creativity.
Role & Responsibilities
- Support the Sr. Manager, Demand Capture in designing and executing paid social initiatives to enhance ROAS, drive growth, and acquire new customers.
- Monitor and quality control paid social campaigns on Meta, including daily QA, budget oversight, and creative optimization recommendations.
- Manage the trafficking of creative assets, ensuring all promotional materials are executed accurately and timely.
- Provide detailed weekly, monthly, and quarterly performance reports and insights.
- Assist with financial processes, including accruals and invoicing, ensuring budget alignment.
- Collaborate cross-functionally with internal teams and external vendors to ensure timely delivery of projects and campaigns.
Qualifications
- Bachelor’s Degree
- 2-3 years of experience in paid social marketing, preferably with a recognized retail or fashion brand or agency
- Proficiency in industry-standard reporting and tools such as Meta and Google Analytics
- Experience with Marpipe is advantageous
- Strong analytical skills with the ability to interpret data and derive insights
Skills
Experience
2-3 years of specialized experience in paid social marketing, ideally within the retail or fashion sector.
Education
Bachelor’s Degree
Benefits
Includes medical, dental, and vision insurance, 401(K) plan, paid parental leave, commuter benefits, disability insurance, and tuition assistance.
Culture
Kate Spade fosters a culture of creativity, courage, and customer focus, valuing diversity and inclusivity. The company encourages innovation and personal growth, offering a dynamic environment where employees can thrive and contribute to the brand's vibrant legacy.