Marketing and Sales Coordinator
Jaeger‑LeCoultre seeks a Marketing and Sales Coordinator in Mexico City to support boutique marketing, CRM and retail activations.
Overview
Jaeger‑LeCoultre is a Swiss haute horlogerie maison renowned for technical mastery, artisanal craftsmanship and timeless design. As part of the Richemont group, the brand operates a global network of boutiques and partners with retail teams to deliver a luxury client experience rooted in heritage, precision and innovation.
Role & Responsibilities
- Coordinate local marketing campaigns and retail activations in alignment with global and regional brand strategies.
- Support boutique sales teams with clienteling tools, promotional materials, merchandising and visual standard implementation.
- Manage CRM activities including client segmentation, campaign execution and follow‑up to drive conversion and retention.
- Plan and execute in‑store events, VIP appointments and product launches in collaboration with boutique managers and external vendors.
- Prepare sales and marketing performance reports, track KPIs and provide actionable insights to improve boutique performance.
- Liaise with regional marketing, PR and product teams to ensure timely delivery of assets and adherence to brand guidelines.
- Maintain inventory of POS materials and promotional stock; coordinate requests and replenishment with logistics.
- Provide administrative support including budget tracking, vendor quotations and calendar management for local initiatives.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, Communications or equivalent.
- Fluent Spanish and professional working proficiency in English.
- 2–4 years’ experience in luxury retail, watches/jewellery, premium goods or agency environments with direct exposure to boutique operations.
- Strong commercial acumen with proven ability to translate marketing activities into sales outcomes.
- Excellent organisational skills and demonstrated experience coordinating cross‑functional projects and events.
Skills
Experience
Approximately 2–4 years of hands‑on experience supporting marketing and sales activities within luxury retail, watches/jewellery, or premium lifestyle brands, with prior involvement in boutique activations, CRM campaigns and reporting.
Education
Bachelor’s degree in Marketing, Business Administration, Communications or a related field (or equivalent professional experience).
Culture
The workplace reflects Jaeger‑LeCoultre’s dedication to craftsmanship, exacting standards and understated elegance. Teams are collaborative and client‑centric, balancing respect for horological heritage with a commitment to contemporary retail excellence.