Data Marketing & Product Owner (Intern)
Groupe Les Echos - Le Parisien in Paris seeks a Data Marketing & Product Owner intern to support audience monetisation and data product development.
Overview
Groupe Les Echos - Le Parisien is a leading French media group and a media subsidiary of the LVMH group. The portfolio comprises prominent titles across economic, general-interest and specialist publishing — including Les Echos, Le Parisien, Paris Match, Investir and several arts and culture outlets — and the organisation emphasises journalistic quality and a culture of innovation.
Role & Responsibilities
- Identify and design audience targeting segments from group websites for integration into advertisers' campaigns.
- Present and commercialise targeting proposals to internal commercial teams and external advertisers.
- Monitor, analyse and optimise audience segments to enhance campaign performance and ROI.
- Recommend new audience segments and targeting strategies informed by data insights.
- Conduct market and competitor intelligence on data and AI trends to inform product strategy.
- Contribute to the definition, development and go-to-market planning of data & AI products alongside Data Scientists and Data Marketeers.
- Track product development progress using dashboards, reporting and documentation (reporting, retroplanning) and contribute to product lifecycle communications.
- Collaborate with cross-functional teams to support internal and external communication from product conception to launch.
Qualifications
- Bachelor's degree (Bac+3/4) in Business, Marketing, Communications, Data or equivalent — enrolled students or recent graduates eligible for an internship.
- Strong interest in audience targeting, advertising strategies and data-driven marketing.
- Comfort with commercial presentation and client-facing interactions.
- Rigorous, proactive and organised with strong analytical and synthesis capabilities.
Skills
Experience
Open to students and recent graduates; no extensive professional experience required. Prior internships or coursework in digital marketing, audience analytics, or advertising are advantageous.
Education
Bachelor's level (Bac+3/4) — university, business school or communications/marketing programme
Culture
The group combines the editorial rigour of major French titles with a progressive, innovation-focused approach to digital products and data monetisation. As part of the LVMH ecosystem, it provides exposure to premium media brands and cross-disciplinary collaboration between editorial, commercial and data teams.