Assistant Store Manager

Seniority Mid-Level
Posted Mar 9, 2026

Join Coach in Wirral as an Assistant Store Manager. Lead a dynamic team in a luxury retail environment. Apply now!

Overview

Coach, a distinguished name in modern luxury accessories and lifestyle collections, is renowned for its quality craftsmanship and innovative design. As part of the Tapestry portfolio, Coach embodies a free-spirited, all-American attitude, reimagining luxury with authenticity and modernity. The brand is synonymous with effortless New York style and offers a dynamic work environment driven by optimism, innovation, and inclusivity.

Role & Responsibilities

  • Lead the store alongside the Store Manager to maximize productivity and profitability.
  • Build and develop a high-performing team to achieve sales goals.
  • Ensure compliance with Coach standards and service excellence.
  • Role model Coach service behaviors and selling standards.
  • Empower team members to solve customer issues and meet their needs.
  • Inspire and motivate the team to exceed performance standards.
  • Communicate effectively with store manager, peers, and corporate partners.
  • Develop and implement plans to address key business issues.
  • Manage time effectively to achieve business goals.

Qualifications

  • Experience in a retail service environment in a management position.
  • Proficiency in Microsoft Excel, Word, PowerPoint, and Outlook.
  • Strong communication skills with customers and staff.
  • Ability to work a flexible schedule, including nights, weekends, and public holidays.

Skills

Microsoft Excel Microsoft Word Microsoft PowerPoint Microsoft Outlook

Experience

Management experience in a retail service environment is required.

Culture

Coach fosters a workplace culture that values inclusivity, innovation, and optimism. Employees are encouraged to lead with authenticity and are provided with opportunities for career advancement within a rapidly expanding luxury brand.