Marketing Manager, Fragrance

Location Hong KongChina
Type Full-Time
Seniority Manager
Posted Dec 19, 2025
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Join Chanel in Hong Kong as a Marketing Manager, Fragrance. Lead the fragrance category strategy, collaborate across teams, and enhance client journeys in a luxury setting.

Overview

Chanel, a paragon of luxury and elegance, is renowned for its timeless style and innovative spirit. As part of the global luxury conglomerate, Chanel offers a dynamic and inclusive workplace where creativity and excellence are at the forefront. The brand is committed to fostering personal growth and collective progress, valuing the unique perspectives and experiences each individual brings to the team.

Role & Responsibilities

  • Lead the fragrance category strategy in Hong Kong, ensuring alignment with global and regional objectives.
  • Drive and implement fragrance initiatives to strengthen market share and brand equity.
  • Collaborate with Retail Marketing, CRM, Omni-channel, and PR/Media to deliver integrated client experiences.
  • Monitor KPIs, analyze campaign effectiveness, and recommend improvements for sustained business impact.
  • Design personalized client journeys and boutique events to deepen client loyalty and elevate the luxury fragrance narrative.

Qualifications

  • Degree in business or marketing.
  • Minimum 8 years of marketing experience, preferably in luxury beauty.

Skills

Passion for luxury and beauty with a collaborative mindset. Ability to work independently, prioritize tasks, and meet deadlines. Strong communication and interpersonal skills. Proficiency in Microsoft Word, Excel, and PowerPoint. Fluency in English and Chinese.

Experience

Proven ability in strategic planning, campaign management, forecasting, and budget oversight.

Education

Degree in business or marketing.

Benefits

Chanel offers a dynamic and inclusive workplace that nurtures personal growth and values diversity, complementarity, and team effectiveness.

Culture

Chanel is dedicated to creating an inclusive culture that nurtures personal growth and contributes to collective progress. The brand values the uniqueness of each individual, enhancing the diversity and effectiveness of its teams.