Junior Customer Insight Analyst (Alternance)

Overview

Chanel is an independent French luxury house renowned for haute couture, ready-to-wear, accessories, fragrance and beauty. As an employer, Chanel combines heritage craftsmanship with cutting-edge creative and commercial operations across global markets, offering a highly curated, performance-driven workplace with strong emphasis on attention to detail and brand stewardship.

Role & Responsibilities

• Support the Customer Intelligence team in the extraction, cleaning and consolidation of CRM and transactional data to feed reports and dashboards.
• Perform customer segmentation and lifetime value analyses to inform marketing and retention strategies.
• Produce regular KPI reporting and ad-hoc analyses on campaign performance, acquisition funnels and customer journeys.
• Assist in the development and maintenance of dashboards and visualisations using BI tools; ensure data accuracy and documentation of methodologies.
• Collaborate with marketing, digital and sales teams to translate analytical findings into actionable recommendations and presentation materials for stakeholders.

Qualifications

• Enrolment in an accredited Bachelor's or Master's programme in Data Science, Statistics, Marketing, Business Analytics or equivalent, compatible with a French alternance/apprenticeship contract.
• Strong analytical rigour with demonstrable coursework or project experience in quantitative methods, segmentation and A/B testing.
• Excellent written and verbal communication skills with the ability to translate complex analyses into clear business recommendations.
• Professional maturity, discretion and respect for data confidentiality consistent with a luxury brand environment.

Skills

Experience

Previous internships or project experience (6–12 months cumulative) in customer analytics, CRM, marketing analytics or a related data role is preferred. Experience within luxury retail or premium consumer brands is an advantage but not mandatory.

Education

Currently enrolled in a Bachelor's or Master's programme in Data Science, Statistics, Marketing, Business Analytics, Economics or a related discipline; eligible for alternance/apprenticeship in France.

Culture

Chanel fosters a culture that balances exacting standards and creative ambition; teams work cross-functionally with a strong focus on craftsmanship and brand consistency. The workplace is international and high-performance, valuing discretion, collaboration and professional development within a storied luxury maison.