Digital Marketing & Engagement Intern

Overview

Chanel is an independent French maison of luxury famed for haute couture, ready-to-wear, leather goods, accessories, beauty and fragrance. As an employer, Chanel balances heritage craftsmanship and creative leadership with global commercial operations, offering discreet, high-expectation teams where excellence, creativity and brand stewardship are paramount.

Role & Responsibilities

• Support the execution of local digital marketing campaigns across social channels and owned digital platforms.
• Create, adapt and schedule visual and written content for Instagram, Facebook, TikTok, LinkedIn and brand channels, ensuring alignment with global guidelines.
• Assist community management: monitor social conversations, engage with followers and escalate client or brand issues as required.
• Coordinate campaign activations with regional/global digital teams, PR, retail and external agencies; manage deliverables and timelines.
• Support influencer and ambassador outreach, onboarding and performance tracking.
• Compile and analyse campaign and channel performance metrics; produce regular reports and actionable insights for stakeholders.
• Maintain content calendars, asset libraries and digital documentation; provide general administrative support to the digital team.
• Contribute to CRM and email marketing activations, as well as localised digital projects and in-store digital initiatives.

Qualifications

• Currently enrolled in or recently graduated from a Bachelor's or Master's programme in Marketing, Communications, Digital Media or a related discipline.
• Strong written and verbal communication skills in French and English; additional languages are an asset.
• Excellent organisational skills, attention to detail and the ability to manage multiple priorities in a fast-paced environment.
• Genuine interest in luxury fashion, beauty and brand-sensitive communication; high degree of discretion and professionalism.
• Proactive mindset, collaborative team player and eagerness to learn from cross-functional stakeholders.

Skills

Experience

Early-career candidates are sought; prior internships or 6–12 months experience in digital marketing, social media or agency work is advantageous but not mandatory.

Education

Enrolled in or recently completed a Bachelor's or Master's degree in Marketing, Communications, Digital Media or a related field.

Culture

Chanel combines a strong creative heritage with contemporary commercial ambition, fostering a culture of craftsmanship, discretion and high standards. Teams operate collaboratively across functions and geographies, offering exposure to prestigious campaigns and the operational rigour of a global luxury maison.