CRM Intern
Join Balenciaga in New York City as a CRM Intern. Contribute to retail excellence and client engagement in a dynamic luxury fashion environment.
Overview
Balenciaga, a revered name in the luxury fashion industry, is part of the prestigious Kering Group, a global leader in apparel and accessories. Known for its innovative approach to design and commitment to excellence, Balenciaga offers a dynamic work environment where creativity and professional growth are nurtured. Employees are encouraged to push boundaries and contribute to the brand's legacy of modernity and elegance.
Role & Responsibilities
- Support the tracking and analysis of key client KPIs.
- Prepare weekly and monthly CRM reports for internal stakeholders.
- Assist in validating and monitoring direct marketing and newsletter communications sent to AMER clients.
- Analyze client purchase trends to inform strategic outreach and personalization efforts.
- Aid with data quality management activities.
- Support cross-departmental reports and projects, collaborating with Retail, Merchandising, and Global Client Engagement teams.
- Contribute to seasonal projects and assist with in-store activations as needed.
- Coordinate logistics for client gifting projects.
Qualifications
- Must be able to receive academic credit.
Skills
Experience
No prior professional experience required, but relevant coursework or projects in marketing, data analysis, or related fields are advantageous.
Education
Must be able to receive academic credit.
Benefits
Opportunity to gain hands-on experience in the luxury fashion industry and contribute to key client development and retention efforts.
Culture
Balenciaga fosters a stimulating and fulfilling workplace environment, committed to diversity and professional development. The brand encourages creativity and innovation, ensuring employees are empowered to reach their full potential within the House or the broader Kering Group.