Client Engagement Director
Join Balenciaga in Paris as a Client Engagement Director. Lead global client strategies to drive retail growth and enhance client value.
Overview
Balenciaga, a prestigious name in luxury fashion, is renowned for its innovative approach to modern couture. As part of the Kering Group, a global leader in luxury, Balenciaga offers a dynamic environment that fosters creativity and professional growth. The brand is committed to maintaining its legacy of excellence through cutting-edge collections and a dedication to social responsibility.
Role & Responsibilities
- Define and lead the global client engagement roadmap aligned with business and marketing priorities.
- Establish KPIs and governance frameworks to monitor performance and support retail growth.
- Design and oversee a 360° client engagement strategy covering acquisition, activation, retention, and upgrade.
- Develop and structure the global VIC strategy, including segmentation, governance, and differentiated engagement models.
- Oversee the identification, recruitment, and development of high-potential and top clients.
- Lead the global CRM strategy and ensure consistent, optimized deployment across regions.
- Drive client activation through retail initiatives and exclusive on-site and off-site experiences.
- Elevate boutique-led activations and differentiated retail concepts with global consistency.
- Define and govern the global gifting and client attention strategy with clear success metrics.
- Embed best-in-class clienteling standards and ensure strong team adoption.
- Oversee global client insights, data quality, and continuous improvement of data collection practices.
- Implement standardized performance frameworks to maximize ROI and client lifetime value.
- Lead and develop the global client organization by setting clear standards and fostering a high-performance culture.
- Drive strong cross-functional collaboration and partner closely with regions to align client strategy with local business priorities.
Qualifications
- Senior client expert with strong experience in luxury retail and global client development.
- Strategic vision combined with hands-on execution skills.
- Ability to build engagement models for both young consumers and HNWI clients.
Skills
Experience
Extensive experience in luxury retail and global client development, with a focus on strategic vision and execution.
Benefits
Balenciaga offers a stimulating and fulfilling workplace environment that encourages professional development within the House or the Kering Group. Employees are empowered to reach their full potential.
Culture
Balenciaga is committed to fostering a diverse workforce, believing that diversity enriches the workplace and client experience. As an Equal Opportunity Employer, the company values competencies and brand alignment in its talent selection process.